Privacy Policy

Last updated: April 2025

This Privacy Policy explains how we collect, use, and protect your personal information when you visit and use this website. Please read it carefully.

1. Who We Are

This website is an independent affiliate marketing blog focused on TikTok for Business, covering TikTok Ads and TikTok Shop. We are not affiliated with, endorsed by, or officially connected to TikTok or its parent company ByteDance. When we refer to “we”, “us”, or “our” throughout this policy, we mean the operators of this website.

2. What Information We Collect

We may collect the following types of information:

a) Information You Provide Directly

Contact form submissions — your name, email address, and message content when you use our contact form.
Email newsletter sign-ups — your email address if you subscribe to updates from us.
Comments — if you leave a comment on any of our posts or pages.

b) Information Collected Automatically

Log data — your IP address, browser type, pages visited, and time spent on the site, collected via our web server or analytics tools.
Cookies — small text files stored on your device to help us understand how visitors use the site. See Section 6 for more detail.
Device information — general information about the device and browser you use to access our site.

c) Information from Third Parties

We may receive limited data from third-party services we use, such as analytics platforms or advertising networks. This information is typically aggregated and does not identify you personally.

3. How We Use Your Information

We use the information we collect for the following purposes:

To respond to your enquiries submitted via the contact form.
To send you newsletters or updates if you have opted in.
To understand how visitors use our website and improve our content.
To monitor and protect the security of our website.
To comply with any applicable legal obligations.

We do not sell your personal data to third parties.

4. Affiliate Disclosure and Third-Party Links

This website participates in affiliate programmes, including the TikTok for Business affiliate programme. This means we may earn a commission if you sign up for TikTok for Business or make a purchase through links on this site — at no additional cost to you.

When you click on an affiliate link, you will be directed to a third-party website (such as TikTok for Business). We are not responsible for the privacy practices of those third-party sites, and we encourage you to read their privacy policies before providing any personal information.

5. Legal Basis for Processing (EEA and UK Visitors)

If you are located in the European Economic Area (EEA) or the United Kingdom, we process your personal data under the following legal bases:

Consent — for newsletter subscriptions and non-essential cookies.
Legitimate interests — for website analytics and improving user experience.
Legal obligation — where processing is required to comply with applicable law.

6. Cookies

We use cookies to help operate and improve this website. Cookies may be set by us (first-party cookies) or by third-party services we use (third-party cookies). The types of cookies we may use include:

Essential cookies — necessary for the website to function correctly.
Analytics cookies — help us understand how visitors interact with our site (e.g. Google Analytics).
Advertising cookies — used by third-party networks to serve relevant ads or track affiliate referrals.

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect your experience on this site. Where required by law, we will obtain your consent before placing non-essential cookies.

7. Google Analytics

We may use Google Analytics to collect anonymous data about how visitors use this website. Google Analytics uses cookies to collect information such as how often users visit the site, which pages they visit, and what other sites they used prior to arriving here. We use this data solely to improve our content and user experience. You can opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on.

8. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by law. Contact form submissions are typically retained for up to 12 months. You may request deletion of your data at any time by contacting us.

9. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

Right of access — request a copy of the personal data we hold about you.
Right to rectification — request correction of inaccurate data.
Right to erasure — request deletion of your personal data.
Right to restrict processing — request that we limit how we use your data.
Right to data portability — request a copy of your data in a structured, machine-readable format.
Right to object — object to processing based on legitimate interests.
Right to withdraw consent — where processing is based on consent, you may withdraw it at any time.

To exercise any of these rights, please contact us via our Contact page.

10. Children’s Privacy

This website is not directed at children under the age of 13, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will take steps to delete it promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. When we make material changes, we will update the “Last updated” date at the top of this page. We recommend checking this page periodically to stay informed.

12. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please get in touch via our Contact page. We will do our best to respond within 2–3 business days.